A gift voucher is an effective vehicle to increase Sales and Market share…but it is also a unit of currency which needs a high level of security printing. For this reason, we have designed a product that is not only secure but also attractive and projects a monetary value whether using our standard design or having a completely bespoke product.
Audit Numbered Stock
Holographic Foil Strip
Watermarked Security Paper
Hologram overprinted - Visible Numismatic
Protects against hologram misuse.
Heat Reactive Spot (Reverse)
Changes colour when you rub between the thumb and forefinger for instant voucher validation.
Micro-numismatic Invisible UV (Reverse)
banknote security graphic
extremely difficult to reproduce
The redemption of vouchers often involves new customers ‘through the door’. In these circumstances, this new additional revenue is also an opportunity to develop a new customer.
Voucher users invariably ‘gross-up’ their purchases to more than the voucher value.
Vouchers can be used as a refund or credit transaction to retain the cash/profit margin within the business.
Vouchers can be used with purchases as a loyalty reward….to bring the customer back.
Who can’t find the right present.
Vouchers can be issued in conjunction with product/service promotions to gain new revenue.
Who don’t want the wrong one!!
Research suggests that only 95% of vouchers are normally redeemed
“This 5% not redeemed often pays for the cost of the vouchers?“